Skip to Content
Sales Excellence
book

Sales Excellence

by Eden White
December 2023
Beginner to intermediate
272 pages
5h 54m
English
Business Expert Press
Content preview from Sales Excellence

CHAPTER 3

Yesterday’s Versus Today’s Sales Environment

Selling back in the 70s to the 80s was simple. You were taught the basics of the product and took it out to customers you thought would buy. The method was uncontrolled and amateurish. Today’s selling model requires a great deal of comprehensive application along with sound product training to meet even the basic needs of today’s discerning consumer.

Generally, when a company replaces a sales employee and then during the recruitment process, so much time has elapsed that relevant data, sales, customer notes, and any version of what had transpired between the organization and the customer have long been lost.

During my first training stint, I filled a national sales manager position for a ...

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.

Read now

Unlock full access

More than 5,000 organizations count on O’Reilly

AirBnbBlueOriginElectronic ArtsHomeDepotNasdaqRakutenTata Consultancy Services

QuotationMarkO’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.
Julian F.
Head of Cybersecurity
QuotationMarkI wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.
Addison B.
Field Engineer
QuotationMarkI’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.
Amir M.
Data Platform Tech Lead
QuotationMarkI'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Mark W.
Embedded Software Engineer

You might also like

Sales Engagement

Sales Engagement

Manny Medina, Max Altschuler, Mark Kosoglow

Publisher Resources

ISBN: 9781637425176