June 2009
Beginner to intermediate
176 pages
2h 7m
English
book
Selling Luxury: Connect with Affluent Customers, Create Unique Experiences Through Impeccable Service, and Close the Sale
by Robin Lent, Genevieve Tour, Alain-Dominique Perrin
Content preview from Selling Luxury: Connect with Affluent Customers, Create Unique Experiences Through Impeccable Service, and Close the SaleBecome an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Chapter 79. Offer two business cards
Business cards are one of your least expensive tools and one of your best resources for future business. They make contacting you easier.
Being generous, either at the point of interest or at the point of sale, increases your opportunity of extending your network. Whether the person buys or not, the cards end up in the handbags or wallets and into the worlds of the new people the Sales Ambassador has just met.
One for the person who came with the customer.
One for the office and one for home.
One for a friend who is looking for something similar.
One for the person receiving the gift (placed in the gift package).
Business cards also create another opportunity. Once the business cards have been given, it is much easier for the Sales Ambassador to ask for one of the customer's cards in return.
Double the chances; give two business cards each time.
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.