112 n Service-Oriented Architecture
Deployment of Services
e focus of the project in this firm was to have a flexible and agile process for
improved interaction with customers and institutions. e solution in this study
was an SOA that empowered institutions and customers with customized and per-
sonalized portals on the Web. Portals were designed externally for distinct groups
of high-income customers and corporate institutions for access to account holdings
and product promotions independent of customer care representatives. Features
included financial planning tools. Portals were designed internally for representa-
tives to help customers who contacted the representatives on the telephone or on the
Web, and interaction with customers decr ...