Chapter 13. Running a Business with Online Auctions
In This Chapter
Opening an eBay Store
Developing a solid reputation to attract more business
Writing sales descriptions that attract bidders
Giving your customers excellent service
Starting a part-time or full-time eBay business
Branching out to other marketplaces
As an online businessperson, you're concerned with establishing storefronts where customers can find you, browse through your products and services, and make purchases. Online auction sites such as eBay and its many competitors provide you with user-friendly options for setting up storefronts and marketing yourself and your merchandise.
eBay is now a fixture in the marketplace. More and more often, when consumers are looking to purchase rare or unusual items or simply to save money, they automatically turn to this popular auction site. For sellers of all sorts, eBay is a viable place to find customers and boost revenue.
Chances are, you've already bought or sold some items yourself on the world's most popular auction site. These days, signs show that eBay is no longer growing as fast as it once did, and sites such as Bonanzle, OnlineAuctions.com, iOffer, and others are growing in popularity. All these venues give you the chance to start from zero and have a business up and running in a matter of weeks, or perhaps even days.