Experiential Store Design
Make Shopping Memorable and Fun
Let’s start this chapter inside a huge store, much larger than any other store you have ever seen. This store offers over 400 million different products. Books, movies, computers, electronics, toys, tools, furniture, jewelry—you name it, they most likely carry it. This store not only offers an enormous range of products but also is open 24 hours a day, 365 days a year. Further, the prices of most of the products in this store are very competitive, parking is never a problem, and shoppers receive personalized product suggestions based on their previous purchases. If that’s not enough, many of the other shoppers in the store are more than willing to help you choose the items you ...
Get Store Design and Visual Merchandising now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
