4 Price-setting models for the innovative business school

Today, price-setting models (PSMs) of business schools are not aligned with student needs. Business schools charge time-based tuition (or licensing/subscription fees). Students invest in education to advance their careers and to increase their salaries to refinance their tuition fees. Future business schools with innovative business models need PSMs to align student needs with their own profitability requirements like, e.g., subscriptions, pay-per-use payment models, or outcome-based performance fees using big data analytics and artificial intelligence. Future business school managers need to understand the opportunities new technologies and pricing strategies offer to be able to charge ...

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