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The Open Innovation Marketplace: Creating Value in the Challenge Driven Enterprise
book

The Open Innovation Marketplace: Creating Value in the Challenge Driven Enterprise

by Alpheus Bingham, Dwayne Spradlin
April 2011
Intermediate to advanced
272 pages
6h 5m
English
Pearson
Content preview from The Open Innovation Marketplace: Creating Value in the Challenge Driven Enterprise

Afterword

We have introduced concepts both simple and complex. Sometimes building upon old ideas, we have also presented new frameworks and approaches intended to be both practical and implementable in most businesses. Our sincere goal is that you can literally transform the way you innovate and manage your business through the use of the ideas discussed in this book. As high a goal as we have attempted to hit with this book, it has been an incredibly rewarding experience for us as the authors. And we hope you derive as much from reading these chapters as we did writing them.

Family, friends, colleagues, and reviewers have all provided terrific feedback these past months, which has added immeasurably to the quality of the book and its readability. ...

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Publisher Resources

ISBN: 9780132312820Purchase book