April 2017
Intermediate to advanced
256 pages
7h 8m
English
We are grateful to the following for permission to reproduce copyright material:
Photo on page xiii by Jo Koralewska; tables 4.1, 4.2, 4.3, 4.4, 4.5, 4.6 adapted from Hofstede, G., Hofstede, G. J. and Minkov, M., Cultures and Organizations: Software of the Mind, McGraw-Hill 2010, © Geert Hofstede B. V.; screenshots on p 75 courtesy of bellroy.com; screenshot on p 79 courtesy of ugmonk.com; screenshot on p 90 courtesy of MOO; table 15.1 adapted from Effects of $9 Price Endings on Retail Sales: Evidence from Field Experiments, Quantitative Marketing and Economics, 1(1), pp. 93–100, p.94 (Anderson, E. T. and Simester, D. I. 2003); reproduced courtesy of Springer Verlag.
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