While we appear to be moving in the direction of a paperless society, printing is unlikely to disappear completely. Printed documents have a couple things electronic documents don’t: portability and tactile quality. Handheld devices such as smartphones and tablets have made a dent in the portability claims of paper, but nothing yet replicates the feel of paper. Because of this added sensory input, paper can strengthen your ability to communicate through design.

Like choosing the right font or the right color, the right paper selection can communicate volumes in an instant. If you need to send banquet invitations to the most important people in your city, we’re thinking an ...

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