August 2010
Intermediate to advanced
464 pages
11h 9m
English
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About the Authors
D. Keith Pigues, Senior Vice President and Chief Marketing Officer, Ply Gem, Inc.
D. Keith Pigues is senior vice president, chief marketing officer, and member of the executive committee for Ply Gem Industries, a leading provider of building products brands. He is also an adjunct professor of Leadership at the University of North Carolina Kenan-Flagler Business School.
He has held executive positions at Monsanto, CEMEX, RR Donnelley, ADP, and Honeywell International.
He has more than 25 years of experience in marketing, strategic planning, mergers and acquisitions, and sales leadership in companies ranging from the Fortune 500 to midmarket private-equity-backed ventures in a range of industries, including information technology, health care, agriculture biotechnology, automotive manufacturing and retailing, commercial printing, and building products. He has been recognized as a leader of strategic growth and marketing—developing new growth strategies and marketing capabilities, creating valuable brands, building effective global marketing teams, and increasing profitable revenue growth through strategy and marketing excellence.
Pigues received an MBA from the University of North Carolina Kenan-Flagler Business School in Chapel Hill and a bachelor of science degree in electrical engineering from Christian Brothers University in Memphis, Tennessee.
He is past chairman of the board of directors for the Business Marketing Association and a member of the Executive Leadership ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.