Table of Contents
What You Will Find in This Book
1 Welcome to the Big Wide Social Media Stage
A Shift in Worlds That Works for You
It All Starts with Personality
A Sneak Peek at What’s to Come
The Whole Social Media World’s a Stage
2 The Changing Social Landscape of Communication
The Zuckerberg Revolution: Communication 2.0
Put Away the Megaphone and Put On Your Thinking Cap
There’s No One Size Fits All in Social Media
From Scattered to Unified Customer Bases
II Social Media Networking Basics
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