February 2010
Beginner
146 pages
5h 10m
English
book
233 Tips and Tricks for Recruiting Users as Participants in Usability Studies
by Nielsen Norman Group
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Chapter . Introduction
Participant recruiting for usability studies is a critical component of usability studies. Unfortunately, when time and budgets are tight, it is easy for participant recruiting to take a back seat to planning and conducting the actual research. Collecting valid data during usability studies depends on recruiting the right participants—those who reflect the characteristics of the targeted users of a system. Without the right participants, you will not get the data you need to make the best user-centered decisions for your system.
Who Should Read This Report
233 Tips and Tricks for Recruiting the Right Users as Participants in Usability Studies is intended for:
User experience specialists who recruit participants themselves for ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.