Index

  • Accor hotels
  • affect; see also affect, designing; affect, managing; Affect Framework; affective states; affective strategy; Digital Affect Framework
    • — companies and
    • — conflicting messaging
    • — defined
    • — digital
    • — effect
    • — emotions and
    • — engagement
    • — implementing
    • — index
    • — internal framework
    • — principles of
  • affect, designing; see also Digital Affect Framework
    • — aligning values to experiences
    • — case study
    • — deconstructing Digital Affect Framework
    • — digital hedonic rhetoric
    • — digital stimulus
    • — examples
    • — loyalty
    • — principles of affect
    • — value proposition
  • affect, managing
    • — Fox/Hedgehog leadership
    • — Fox management
    • — implementing affect
    • — innovation
  • affect coding scheme
  • Affect Framework; see also Digital Affect Framework
  • affective states; see also Digital Affect framework
  • affect
    • — behaviour
    • — classification
    • — cognition†
    • — conditions that elicit
    • — industry classification
    • — motivation and
    • — perception and stimulus
    • — response
  • affective strategy; see also affect; Affect Framework; Digital Affect Framework; strategy, digital
    • — aligning values to experiences
    • — case study
    • — designing affect
    • — digital
    • — Digital Affect Framework
    • — Digital Affect Framework applied
    • — digital hedonic rhetoric
    • — digital technology
    • — emotional experience, creating
    • — Fox/Hedgehog management styles
    • — implementing affect
    • — innovation
    • — Kmart hacks
    • — loyalty
    • — managing affect
  • Airbnb
  • airports see also Brisbane Airport Corporation case study
    • — digital channels
    • — digital trends
  • Aldi Twitter campaign ...

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