In 2012, Chih-Han Yu co-founded Appier with Joe Su and Winnie Lee in Taiwan. Prior to Appier, Yu spent most of his career studying computer science in academe, earning a bachelor’s degree in the field from National Taiwan University, followed by a master’s degree at Stanford University, and finally, a PhD from Harvard University.
Yu started Appier as an artificial intelligence (AI) company, before the term was even in vogue. Each of its four products help enterprises make better decisions: CrossX Advertising for retention ...
