Teresa Condicion co-founded Snapcart in 2015. Unlike other startups, Snapcart had a regional presence and focus from the beginning because its co-founders hailed from different markets in Southeast Asia. Laith Abu Rakty, Reynazran Royono, and Araya Hutasuwan are from Indonesia, and Condicion is from the Philippines.
The retail veterans had found a way to upend market intelligence in their space. Most fast-moving consumer goods companies relied on data from providers that was sometimes months ...
