June 2013
Beginner
240 pages
5h 18m
English
Chapter 1: Understanding Market Conditions
Chapter 2: Understanding Your Skills
Chapter 3: Understanding Your Services
Setting Metrics: Return on Investment
Setting Metrics: Cost/Benefit Analysis
Money Isn’t Everything: Metrics Beyond the Benjamins
Making the Case: Numbers in Context
Time is Money: Embracing Metrics Without Draining Creative
Chapter 5: Defining Business Impact
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