February 2008
Intermediate to advanced
192 pages
4h 1m
English
Content preview from Edison on Innovation: 102 Lessons in Creativity for Business and Beyond
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5.5. Lesson 37: Inspire Confidence
From the beginning of his career, Thomas Edison possessed a gift for inspiring confidence. He did this, first and foremost, by conveying to others the creative energy that animated his own vision. As he compiled a record of one successful invention and innovation after another, he laid an ever-mightier foundation on which the confidence of others was readily built. Moreover, in each project he undertook, Edison maintained a personal presence in every aspect of the creative process, from inception through prototyping and all the way through manufacturing and marketing. He took ownership of the entire project and the entire enterprise.
Yet Edison did not rely exclusively on his record of achievement and his personal ...
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