Chapter 10: Role of social media in research publicity and visibility
Abstract
Social media is relatively “new” to the world of research. Due to its virality and wide-spread reach to several populations, it can be leveraged in ways other dissemination platforms cannot. Historically, research has been disseminated through journal publications and other traditional scholarly outcomes. However, this method is used by those who can understand the information and have no accessibility limitations. While the avenues are essential in assessing published academic research, social media offers a great range of utilities in research dissemination. ...
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