August 2018
Beginner
376 pages
10h 54m
English
Content preview from Experiential Learning, 4th Edition
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Figure 2.7 The contested and complex nature of human experience
Figure 2.7 is constructed from literature derived from a range of books concerned with the emerging ‘experience society’, as a new or ‘neo-experiential’ phenomena (Roberts, 2012). The ‘experience society’ is a concept introduced by Schultz (1992) in Die Erlebnisgesellschaft. Later, Pine and Gilmore (1999) wrote The Experience Economy, and in the same year Schmitt (1999) published Experiential Marketing. Pine and Gilmore (2011) contend that societies have progressed through a number of stages, ie an agricultural economy, ...
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