Acknowledgments
Writing a book can be a solitary process, but we were fortunate to have the opposite experience—we have been surrounded by wonderful people. We were driven by our desire to understand how companies can succeed in the digital era. What enabled us was being part of MIT’s Center for Information Systems Research (CISR). MIT CISR, which will celebrate its fiftieth anniversary in 2024, is a research center in the Sloan School of Management. We study how larger companies are going to thrive in the next era of technological change. We have a wonderful, global community of around eighty-five member companies (see cisr.mit.edu). It is the combination of MIT’s strong research culture and the willingness, generosity, and openness of the ...
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