HBR's 10 Must Reads Boxed Set (Updated + Expanded, 6 Books)

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Persuade Your Company to Change Before It’s Too Late

by Pontus M. A. Siren, Scott D. Anthony, and Utsav Bhatt

There’s a paradox facing leaders seeking to transform their organizations as they see their markets begin to change. On one hand, they need convincing data to make the case that transformation is necessary—to show that their companies are about to find themselves on “burning platforms.” On the other hand, by the time public data about disruptive trends and market shifts is convincing, the window of opportunity has shrunk, if not disappeared. And when companies actually are on burning platforms, their leaders confront a harsh reality: Burning platforms inhibit change by increasing rigidity at the very moment when flexibility is crucial. ...