March 2014
Beginner
336 pages
6h 22m
English
Content preview from How I Did It: Lessons from the Front Lines of Business
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Enterprise’s Leader on How Integrating an Acquisition Transformed His Business
by Andrew C. Taylor
Andrew C. Taylor is the executive chairman of Enterprise Holdings.
The Idea
When the car rental company acquired Alamo and National, rather than execute a “takeover,” it moved slowly and sought to learn from its new brands.
In 2007 Enterprise Rent-A-Car was marking its 50th anniversary. We had much to celebrate. With more than $9 billion in global revenue, we were the largest car rental company in the world and one of the largest family-owned and -operated companies in the United States. As the industry leader, we had been approached from time to time about acquisition opportunities—especially after several of our competitors merged or changed ...
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