December 2025
Intermediate to advanced
8 pages
23m
English
article
How Nesting Changes Platform Strategy
by Elizabeth J. Altman, Mary Tripsas, Tommaso Buganza, Daniel Trabucchi
Content preview from How Nesting Changes Platform Strategy
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
62 MIT Sloan Management Review
Platforms
extend beyond its original scope, as WeChat has done
extensively in China.
If your platform could benet from reaching a
wider audience or addressing complementary mar-
kets, then becoming a nester might make the most
sense. This is especially true for platforms operat-
ing in an industry closely aligned with another, such
as restaurant reservations and transportation. Uber
has announced a “dine out” feature in its UberEats
app, available as of this writing in Australia, that
allows diners to access reservations through Open-
Table. Thus, OpenTable is nesting within UberEats.
Hard-to-access reservations are available for pre-
mium users, providing customers with an incentive
to adopt the nest ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.