O'Reilly logo

InDesign Type: Professional Typography with Adobe InDesign, Third Edition by Nigel French

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

Chapter 6. Small (but Important) Details

Typography is all about the details, and good typographers tend to be mildly obsessive by temperament. But this sweating the small stuff is more than just nitpicking; it’s about clear communication. To communicate clearly we have to finesse our type. That means understanding the usage of different spacing characters, knowing our em dashes from our en dashes, and taking advantage of InDesign’s OpenType features. It’s this attention to detail that sets your work apart from the crowd.

Typographer’s Quotes

No self-respecting typographer would be caught dead using straight quotation marks, or inch marks, instead of paired typographer’s (“curly”) quotes. By default, this preference is on—and should stay that ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required