Introduction
Today we are all typographers. Everyone knows what a font is, and most people have an opinion about the fonts they like and those they don’t. Typography is no longer an arcane trade plied by curmudgeonly men with inky fingers, but rather a life skill. We make typographic decisions every day: the material we choose to read in print and onscreen, the fonts we select for our correspondence, and the advertising we respond to, consciously or subconsciously.
This democratization of typography is empowering; anyone can participate. But to participate well it helps to know a thing or two; with power comes responsibility. If you’re using InDesign, or plan to, then you have at your disposal the state-of-the-art software for creating typographic ...
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