April 2014
Intermediate to advanced
394 pages
9h 12m
English
book
Innovation Governance: How Top Management Organizes and Mobilizes for Innovation
by Beebe Nelson, Jean-Philippe Deschamps
Content preview from Innovation Governance: How Top Management Organizes and Mobilizes for Innovation
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Acknowledgments
This book has its roots in our long careers as innovation management practitioners, consultants, facilitators, and scholars. For over 20 years, the International Association for Product Development (IAPD) has provided a venue where leading innovators could gather for discussion, learning, and experimentation in the field of innovation. In the early 1990s, the IAPD began exploring new product development processes and practices, which inspired Beebe to co-author the book New Product Development for Dummies (Wiley Publishing Inc., 2007) together with Robin Karol. As time went on, IAPD became a leader in discovering the new frontiers of innovation. Our experience with this group of leading innovators – Beebe as co-director and then ...
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