Innovative Tableau

Preface

Data is everywhere today. Technological advances have made it possible to track and store more data than ever before, providing a competitive advantage for those who can best harness and translate this twenty-first-century “oil.” The best way to convert raw data into valuable insights is through analytics and data visualization, and—just like we need refineries to transform oil into more useful products—we need tools to help us capture the potential competitive advantage data can provide.

In a crowded field of analytics and data visualization tools, Tableau’s pace of innovation has helped it emerge as a clear leader in this space for the foreseeable future. As of this writing, Tableau has been recognized as a leader in Gartner’s Magic Quadrant for Business Intelligence and Analytics Platforms for eight consecutive years. In 2019, Tableau was acquired by Salesforce, which will only further expedite Tableau’s trajectory and make its products an everyday need for hundreds of thousands of users around the world. Simply put, there has never been a better time to learn and level up in Tableau.

One secret to Tableau’s success is that not only is it consistently providing product innovations, but the company also provides a platform with a unique flexibility in the market which allows its users to create their own innovations. You can now design dashboards down to the pixel, integrate third-party applications through dashboard extensions, refine approaches within the product, ...