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Introduction to R for Business Intelligence
book

Introduction to R for Business Intelligence

by Jay Gendron
August 2016
Intermediate to advanced
228 pages
4h 44m
English
Packt Publishing
Content preview from Introduction to R for Business Intelligence

Chapter 7. Visualizing the Datas Story

 

"When you tell a story, people lean in; when you start talking about data, their eyes glaze over."

 
 --Eshelman-Haynes, Gendron, S. Hall, & B. Hall (2016)

The data you analyze has a story to tell, and your future as a data storyteller is as limitless as your imagination. Visualization is the act of transforming the complexity of numbers into a picture that tells a story. This chapter touches on the intersections between art and analysis. We will look at the following four topics to introduce this relationship:

  • Visualizing data
  • Plotting with ggplot2
  • Geo-mapping using Leaflet
  • Creating interactive graphics using rCharts

Your tools will include your imagination and a wide array of R packages designed to help you ...

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Publisher Resources

ISBN: 9781785280252