Chapter 5. DRIP EFFECT

"Words can be short and easy to speak. Get them right and their echo can be endless."


You've done the exercises at the back of the book and you now have a vision that is positively dripping with colour, feeling and emotion. You have seen the promised land and you are going to get there!

Well, hold on a minute. We need to consider what you do next.

Sir Alf Ramsey, England's World Cup winning manager, was once asked about the secret of great coaching and how he was able to get his players to fully understand his vision of how he wanted the game to be played. His reply sums up a lesson that you need to consider for your own vision:

  • Constant repetition gets the message home.

  • Constant repetition gets the message home. ...

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