Index

A

aesthetics, 11, 208–209

analogous color relationships, 73–74, 89

animation, 192–194

art, design compared with, 11

The Articulate Executive (Toogood), 56

asymmetry, 164–165, 207

Atchley, Dana, 95

attention, role of salience in holding, 188

B

backgrounds

light vs. dark, 82–83

low background salience, 188

text readability and, 115

thinking of space in gestalt terms, 170–171

use of background textures, 13

balance, 163, 163–165, 164–165

bar graphs, 138–139

Baskerville typeface, 43–45

Bassler, Bonnie, 226

beginner’s mind, 18

bento (Japanese lunch box), 205

bilateral symmetry, 163

bilingual slides, 55

billboards, design inspiration from, 237

black color, 77, 80

bleeding images/text, 100, 168

blue, emotional communication of, 79

Bodoni typeface, ...

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