January 2017
Beginner to intermediate
176 pages
3h 35m
English
Content preview from Researching UX: Analytics
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Google Analytics Glossary
- Annotation
- a comment on a graph about an incident that may have had a big impact on your data.
- Benchmarking reports
- a way to compare your stats to those of your peers.
- Bounce
- a session with only one page view.
- Cohort
- set of users sharing a characteristic and time frame.
- Content Group
- a data set segregated by URL, screen name, page title etc.
- Conversion
- when a user completes a goal.
- Custom Report
- a report based on dimensions and metrics that you specifically choose.
- Dashboard
- a custom page showing a number of widgets.
- Demographics
- in Google Analytics, demographics reports contain data on the age and gender of your users.
- Dimension
- the name of a metric, normally the first column in a report table.
- Entrance ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.