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Retail 101: The Guide to Managing and Marketing Your Retail Business
book

Retail 101: The Guide to Managing and Marketing Your Retail Business

by Nicole Reyhle, Jason Prescott
July 2014
Beginner to intermediate
272 pages
5h 2m
English
McGraw-Hill
Content preview from Retail 101: The Guide to Managing and Marketing Your Retail Business

Index

Please note that index links point to page beginnings from the print edition. Locations are approximate in e-readers, and you may need to page down one or more times after clicking a link to get to the indexed material.

70-20-10 rule, in social media, 170

Abraham, Joe, 9, 14

Accessories Resource Team (ART), 32, 206

Action Guides, 5

Adidas, xv–xvi

Advanstar, 44, 205

Advisory boards, customer-based, 95–97

Alabama Retail Association, 34

Amato, Michael, 108

Amazon, 153, 164, 165

America’s Mart, 73

American Apparel & Footwear Association, 32, 206

American Express, 183, 215–216

American Independent Business Alliance (AMIBA), 146, 178–182, 185, 206, 214

American Specialty Toy Retailing Association (ASTRA), 32

Anastazia, 98

Android, 190

Apple, ...

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Publisher Resources

ISBN: 9780071840149