Safeguarding Intangible Assets

Index

A

Access, insider, 138

Accounting curricula, 4

ACE Group, 87

Activist organizations, globalization of, 85–86

All things intangible

Starbucks, 146–147

Yahoo!, 147–148

American Law Institute, 53

Anston, W., 22

Applied research, 104

Arthur Andersen Company, 80

Ascendance of intangible assets, 145–146

AssessmentSee also Intangible asset assessment

of competitive advantages, 55

of contributory value of intangible assets, 35

Asymmetric risks, 33, 50, 117, 120

Athena Alliance, 115–116

Atkinson, Phillip E., 61–62, 63, 63, 63

Audits, intellectual property, 36

Authentic company culture, 60, 61

Authorship, 101–102

Automobiles, 35, 36

B

Balance sheets and financial statements

rearview mirror orientation of, 4

reporting on, 34, 34–35, 35, 110–111 ...