About the Author
David Taber is an internationally recognized marketing and management consultant in the IT industry, with more than 20 years’ experience in real (non-consulting) companies, including 10 years at vice president or above.
When he first used Salesforce.com back in 2000, David saw the system’s potential even in that early version. His company, SalesLogistix, is a certified implementer of Salesforce.com solutions, with clients in the United States, Canada, Israel, and India. He has personally worked on hundreds of Salesforce.com implementations, from early-stage startups to larger companies such as EMC and Cisco.
David’s experience as a marketing VP in publicly traded companies—working with the sales organization, engineering, customer, ...
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