Book description
Facebook Places and Deals are two new services that are likely to extend Facebook's Web dominance into offline business, affecting the way that Facebook's million users (and growing) shop and buy in the real world. Facebook Ads are a new way to reach networks of friends and family members with products and services. Sams Teach Yourself Facebook for Business in 10 Minutes offers straightforward, practical answers for fast results. By working through the 10-minute lessons, you learn everything you need to know to quickly and easily begin to take advantage of the Facebook Places, Deals, and Ads features. Step-by-step instructions walk you through the most common questions, issues, and tasks... "Did You Know?" tips offer insider advice and shortcuts... "Watch Out!" alerts help them avoid problems. Sams Teach Yourself Facebook for Business in 10 Minutes will provide beginner and experienced users with fast at a glance tips pointing out helpful shortcuts and solutions, cautions to help avoid common Facebook Places, Deals, and Ads pitfalls, and is written in a clear easy to understand format. Businesses worldwide - beginning with the estimated one million businesses with storefronts in the US alone - will be in a big hurry to use these new features. Using Places, Deals, and Ads will be an urgent necessity for every business that depends strongly on young, smartphone-savvy customers.
Table of contents
- Title Page
- Copyright Page
- Dedication
- Contents at a Glance
- Table of Contents
- About the Author
- Acknowledgments
- We Want to Hear from You!
- Reader Services
- Introduction
- Lesson 1. Introducing Facebook for Business
- Lesson 2. Setting Up a Business-Friendly Profile Page
- Lesson 3. Finding and Installing Apps
- Lesson 4. Choosing Your Facebook Business Strategy
- Lesson 5. Planning Your Fan Page
- Lesson 6. Creating Your Fan Page
- Lesson 7. Setting Up Your Business Fan Page
- Lesson 8. Expanding and Promoting Your Fan Page
- Lesson 9. Claiming Your Places Page
- Lesson 10. Creating Facebook Deals
- Lesson 11. Planning and Targeting Facebook Ads
- Lesson 12. Pricing and Creating Your Ad Campaign
- Lesson 13. Promoting Your Facebook Presence
- Lesson 14. Tracking the Performance of Your Facebook Presence
- Index
Product information
- Title: Sams Teach Yourself Facebook® for Business in 10 Minutes: Covers Facebook Places, Facebook Deals and Facebook Ads
- Author(s):
- Release date: June 2011
- Publisher(s): Sams
- ISBN: None
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