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Social Media Marketing Management
book

Social Media Marketing Management

by Robert E. Hinson, David Mhlanga, Kofi Osei-Frimpong, Joshua Doe
August 2024
Intermediate to advanced
252 pages
6h 39m
English
Productivity Press
Content preview from Social Media Marketing Management

Author Biographies

Robert E. Hinson is Professor of Marketing and Pro-Vice-Chancellor at the Ghana Communication Technology University, Ghana. Prior to his current position, he served as Deputy Vice-Chancellor Academic at the University of Kigali and also as Director of Institutional Advancement at the University of Ghana.

Apart from being a Chartered Marketer, Professor Hinson holds a Bachelor’s, Master’s, and Doctorate Degree in Marketing from the University of Ghana. He holds a second doctorate degree in International Business from the Aalborg University Business School in Denmark. He is also a Distinguished Visiting Professor at the University of Johannesburg in South Africa.

Professor Hinson delivered the keynote at the inauguration of ...

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Publisher Resources

ISBN: 9781040096093