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The Art of Compassionate Business
book

The Art of Compassionate Business

by Bruno R. Cignacco
February 2019
Intermediate to advanced
304 pages
12h 53m
English
Productivity Press
Content preview from The Art of Compassionate Business

Chapter 1

Purpose and Mission

Only when we truly love our work will we put in the time, and take the care, to do it to the best of our ability.

Mark McGuinness

1.1 The Importance of a Business Mission

I slept and dreamt that life was joy. I awoke and saw that life was service. I acted and behold, service was joy.

Rabindranath Tagore

It is one of the most beautiful compensations of this life that you cannot sincerely try to help another without helping yourself.

Ralph Waldo Emerson

The terms “mission” and “purpose” will be used interchangeably. A mission is an organisation’s main reason for existence in the marketplace. A compelling purpose is one of the most relevant success factors for any organisation. Some organisations’ websites have distinctive ...

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Publisher Resources

ISBN: 9780429639517