Chapter Five. Contents

A table of contents should be supplied for any business plan. It serves the same function as a table of contents for a book. It should not show exactly the page where each section of the plan begins, and should only show the section title, not the detail of subheadings. Because new sections, subsections, or exhibits may be added at any time, numbering pages could be a problem.

The business plan should be divided into sections, not chapters, although each section of a properly executed business plan corresponds to a chapter in this book.

I. Good Foods, Incorporated Business Plan

Section

  1. Table of Contents

  2. Executive Summary

  3. General Company Description

  4. Products and Services

  5. Marketing Plan

  6. Operational Plan

  7. Management and Organization

  8. Structure and Capitalization

  9. Financial Plan

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