Want to learn more about the ideas and companies discussed in this book? Here are some of my favorite sources, with notes about why I’ve recommended them.
Competitive Strategy: Techniques for Analyzing Industries and Competitors, by Michael E. Porter. 1980; reprint, New York: Free Press, 1998.
This is Porter’s classic work on industry analysis. It identifies five economic forces that influence industry profitability and have a great impact on industry-level profit. He talks about how to analyze these forces in your industry and how to position your firm vis-à-vis their impact.
“The Five Competitive Forces That Shape Strategy,” by Michael E. Porter. Harvard Business Review, January 1, 2008.
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