6. Focus on App Content: Maps

iOS apps are designed to runnatively on Apple mobile devices.

Maps help mobile natives knowwhere they are running.

Mapping is one of my favorite uses of my iPhone, and it’s an example of a good philosophy for mobile application design. It fits squarely into my approach about why designing custom, native apps can offer real value to people by providing a useful solution:

Mapping is a timeless need that can surface wherever we are and regardless of what we are doing. It is both “real world” and technology agnostic—though, in this case, mobile technology can have a role as a mapping solution!

Mapping is a generic activity that applies to any business or organization that has a geographic, bricks-and-mortar location. ...

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