October 2010
Beginner
408 pages
9h 10m
English
Content preview from Usability Testing Essentials
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9 Reporting the findings
The medium is the message.
—Marshall McLuhan
Understanding Media: The Extensions of Man, 1964
There are so many media to choose from to communicate your findings from a study. You may have a hard time choosing which one is best. Yet each one, as Marshall McLuhan reminds us, makes a unique impact on the message.
For many, testing is the fun part. The reporting part is hard, not terribly exciting (to most), but essential for communicating what you learned, what the findings mean, and what should be done about them. If you choose the right medium and craft the message well, your chances of seeing the recommendations put into action increase dramatically.
This chapter looks at how to get started by following Aristotle’s ...
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I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.