May 2023
Intermediate to advanced
320 pages
11h 1m
English
Before somebody laughs at the idea, remember that concepts like an all-news network, a food channel, and a weather channel were thought to be fallacies at the conception stage. All have developed into unquestioned broadcasting successes over the years.
Tim Griffin, Writer
A lot of what is covered in this chapter is obvious—so obvious that many production people overlook these essentials in their initial enthusiasm—and their product is less effective.
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