book

Business Skills All-in-One For Dummies

Name: Business Skills All-in-One For Dummies
ISBN: 9781119473978

by Kate Burton

April 2018

Beginner

720 pages

19h 31m

English

For Dummies

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Cover
Introduction
About This BookFoolish AssumptionsIcons Used in This BookBeyond the BookWhere to Go from Here
Book 1: AccountingAccounting
Chapter 1: Introducing Financial Statements
Setting the Stage for Financial StatementsIncome StatementBalance SheetStatement of Cash FlowsA Note about the Statement of Changes in Shareowners’ EquityGleaning Important Information from Financial StatementsKeeping in Compliance with Accounting and Financial Reporting Standards
Chapter 2: Reporting Profit or Loss in the Income Statement
Presenting Typical Income StatementsTaking Care of Housekeeping DetailsBeing an Active ReaderDeconstructing ProfitPinpointing the Assets and Liabilities Used to Record Revenue and ExpensesReporting Unusual Gains and LossesWatching for Misconceptions and Misleading Reports
Chapter 3: Reporting Financial Condition in the Balance Sheet
Expanding the Accounting EquationPresenting a Proper Balance SheetJudging Liquidity and SolvencyUnderstanding That Transactions Drive the Balance SheetSizing Up Assets and LiabilitiesFinancing a Business: Sources of Cash and CapitalRecognizing the Hodgepodge of Values Reported in a Balance Sheet
Chapter 4: Reporting Cash Sources and Uses in the Statement of Cash Flows
Meeting the Statement of Cash FlowsExplaining the Variance between Cash Flow and Net IncomeSailing through the Rest of the Statement of Cash FlowsPinning Down Free Cash FlowLimitations of the Statement of Cash Flows
Chapter 5: Reading a Financial Report
Knowing the Rules of the GameMaking Investment ChoicesContrasting Reading Financial Reports of Private versus Public BusinessesUsing Ratios to Digest Financial StatementsFrolicking through the FootnotesChecking Out the Auditor’s Report
Book 2: Operations Management
Chapter 1: Designing Processes to Meet Goals
Getting Started with Process ImprovementPlanning OperationsImproving Processes According to a GoalManaging Bottlenecks

Chapter 2: Planning for Successful Operations
Planning from the Top DownExploring the Components of an Aggregate PlanConsidering MaterialsPlanning for ServicesApplying Information to the Entire Organization
Chapter 3: Creating a Quality Organization
Reaching Beyond Traditional Improvement ProgramsAdding to the Tool BoxOvercoming Obstacles
Book 3: Decision-Making
Chapter 1: The Key Ingredients for Effective Decisions
Distinguishing the Different Kinds of DecisionsIdentifying the Different Decision-Making StylesRecognizing the Workplace Environment and Culture as a ForceDeveloping the Decision-Maker: To Grow or Not?
Chapter 2: Walking through the Decision-Making Process
Clarifying the Purpose of the DecisionEliciting All Relevant InfoSifting and Sorting Data: AnalysisGenerating OptionsAssessing Immediate and Future RiskMapping the Consequences: Knowing Who Is Affected and HowMaking the DecisionCommunicating the Decision EffectivelyImplementing the DecisionDecision-Making on Auto-Pilot
Chapter 3: Becoming a More Effective Decision-Maker
Upping Your Game: Transitioning from Area-Specific to Strategic DecisionsDisplaying Character through Decision-MakingImproving Your Decision-Making by Becoming a Better LeaderCreating Safe and Stable Workplaces
Book 4: Project Management
Chapter 1: Achieving Results
Determining What Makes a Project a ProjectDefining Project ManagementKnowing the Project Manager’s RoleDo You Have What It Takes to Be an Effective Project Manager?
Chapter 2: Knowing Your Project’s Audiences
Understanding Your Project’s AudiencesDeveloping an Audience ListConsidering the Drivers, Supporters, and ObserversDisplaying Your Audience ListConfirming Your Audience’s AuthorityAssessing Your Audience’s Power and Interest
Chapter 3: Clarifying Your Project
Defining Your Project with a Scope StatementLooking at the Big Picture: Explaining the Need for Your ProjectMarking Boundaries: Project ConstraintsDocumenting Your AssumptionsPresenting Your Scope Statement
Chapter 4: Developing a Game Plan
Breaking Your Project into Manageable ChunksCreating and Displaying a WBSIdentifying Risks While Detailing Your WorkDocumenting Your Planned Project Work
Chapter 5: Keeping Everyone Informed
Successful Communication BasicsChoosing the Appropriate Medium for Project CommunicationPreparing a Written Project-Progress ReportHolding Key Project MeetingsPreparing a Project Communications Management Plan
Book 5: LinkedIn
Chapter 1: Looking into LinkedIn
Understanding Your New Contact Management and Networking ToolkitDiscovering What You Can Do with LinkedInUnderstanding LinkedIn Costs and BenefitsNavigating LinkedIn
Chapter 2: Signing Up and Creating Your Account
Joining LinkedInStarting to Build Your Network
Chapter 3: Growing Your Network
Building a Meaningful NetworkImporting Contacts into LinkedInSending Connection RequestsAccepting (or Gracefully Declining) Invitations
Chapter 4: Exploring the Power of Recommendations
Understanding RecommendationsWriting RecommendationsRequesting RecommendationsGracefully Declining a Recommendation (or a Request for One)Managing Recommendations
Chapter 5: Finding Employees
Managing Your Job ListingsScreening Candidates with LinkedInUsing Strategies to Find Active or Passive Job Seekers
Book 6: Business Writing
Chapter 1: Planning Your Message
Adopting the Plan-Draft-Edit PrincipleFine-Tuning Your Plan: Your Goals and AudienceMaking People CareChoosing Your Written Voice: ToneUsing Relationship-Building Techniques
Chapter 2: Making Your Writing Work
Stepping into a Twenty-First-Century Writing StyleEnlivening Your LanguageUsing Reader-Friendly Graphic Techniques
Chapter 3: Improving Your Work
Changing Hats: Going from Writer to EditorReviewing the Big and Small PicturesMoving from Passive to ActiveSidestepping Jargon, Clichés, and Extra Modifiers
Chapter 4: Troubleshooting Your Writing
Organizing Your DocumentCatching Common MistakesReviewing and Proofreading: The Final Check
Chapter 5: Writing Emails That Get Results
Fast-Forwarding Your Agenda In-House and Out-of-HouseGetting Off to a Great StartBuilding Messages That Achieve Your GoalsStructuring Your Middle GroundClosing StrongPerfecting Your Writing for Email
Book 7: Digital Marketing
Chapter 1: Understanding the Customer Journey
Creating a Customer AvatarGetting Clear on the Value You ProvideKnowing the Stages of the Customer JourneyPreparing Your Customer Journey Road Map
Chapter 2: Crafting Winning Offers
Offering Value in AdvanceDesigning an Ungated OfferDesigning a Gated OfferDesigning Deep-Discount OffersMaximizing Profit
Chapter 3: Pursuing Content Marketing Perfection
Knowing the Dynamics of Content MarketingFinding Your Path to Perfect Content MarketingExecuting Perfect Content MarketingDistributing Content to Attract an Audience
Chapter 4: Blogging for Business
Establishing a Blog Publishing ProcessApplying Blog Headline FormulasAuditing a Blog Post
Chapter 5: Following Up with Email Marketing
Understanding Marketing EmailsSending Broadcast and Triggered EmailsBuilding a Promotional CalendarCreating Email CampaignsWriting and Designing Effective EmailsCuing the ClickGetting More Clicks and OpensEnsuring Email Deliverability
About the Authors
Connect with Dummies
Index
End User License Agreement

Overview

Find workplace success

There are some things that will never go out of style, and good business skills are one of them. With the help of this informative book, you’ll learn how to wear multiple hats in the workplace no matter what comes your way—without ever breaking a sweat.

Compiled from eight of the best Dummies books on business skills topics, Business Skills All-in-One For Dummies offers everything you need to hone your abilities and translate them into a bigger paycheck. Whether you’re tasked with marketing or accounting responsibilities—or anything in between—this all-encompassing reference makes it easier than ever to tackle your job with confidence.

Manage a successful operation
Write more effectively
Work on the go with Microsoft Office 365
Deal with marketing, accounting, and projects with ease

If you’ve ever dreamed about being able to juggle all your work responsibilities without ever dropping the ball, the book is for you.

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.

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