August 2013
Beginner
256 pages
4h 24m
English
book
31 Days to Millionaire Marketing Miracles: Attract More Leads, Get More Clients, and Make More Sales
by Tracy Repchuk
Content preview from 31 Days to Millionaire Marketing Miracles: Attract More Leads, Get More Clients, and Make More SalesBecome an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
CHAPTER 2
Preparing for Power
DAY 1—MAKE YOUR MARKET COUNT
One of the most important steps I take with my clients is to find out first what they are passionate about. Why sell an ebook just because it makes money when you have no connection to that field at all? The list you build and the effort get you nowhere when it comes to your goals (remember those from Chapter 1 and your long-term mission). Here are the criteria I go over with my clients.
Top Six Factors When Picking a Niche
- You need to pick something that motivates you to keep on going if the going gets tough.
- Do you have knowledge about it, or would you have to pay for someone else to get the data or write the product for you? (I recommend that you pick something you know about.)
- Is there a built-in audience that you can easily target?
- Does this target market have money—in other words, the ability to buy what you are offering?
- Is there a problem you can solve, a pain you can eliminate, or an obsessive market you can serve?
- Do you have a story you can integrate into the product, or know of someone you can talk about to personalize the experience?
In general, choose something you can make money from, streamline and automate, and continue or recur. Can others make money for you (affiliate) or can you sell something once and have it continue to automatically generate month after month?
If your product doesn't satisfy those ...
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Read now
Unlock full access
More than 5,000 organizations count on O’Reilly
O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.