March 2009
Beginner
216 pages
7h 4m
English
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Further reading
J. Jonathan Gabay
Gabay’s Copywriters’ Compendium: The Definitive Creative Writer’s Guide
Butterworth-Heinemann, London, 2007; Elsevier, Boston, MA, 2006
Roy Peter Clark
Writing Tools: 50 Essential Strategies for Every Writer
Little, Brown & Company, London, 2008; CQ Press, Washington DC, 2008
Seth Godin
Permission Marketing: Turning Strangers into Friends, and Friends into Customers
Simon & Schuster, London and New York, NY, 1999
Richard Watson Todd
Much Ado About English: Up and Down the Bizarre Byways of a Fascinating Language
Nicholas Brealey Publishing, London and Boston, MA, 2006
Luke Sullivan
Hey, Whipple, Squeeze This: A Guide to Creating Great Ads
John Wiley & Sons, Hoboken, NJ, 2008
Denis Higgins
The Art of Writing Advertising ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.