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Corporate Ethics, Governance, and Social Responsibility by A. C. Fernando

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7

Ethical Challenges in Advertising

Krishna Mohan

ETHICS IS A MATTER OF CROSSING THE THIN LINE

I am going to talk to you about the question of ethics. But I would rather play my blues harp instead. What I want to ask you is whether you know that there is an ethical issue related to the way this blues harp is played? When you suck on it, you get the wail of a blues harp. There is an ethical issue related to it. When you suck on it, you are supposed to have smoked grass. I am not saying that I smoke. But the issue really is that some people say grass has medicinal qualities and some believe it enhances whatever they do. But it is a thin line. That is what I am going to start talking about. Life is all about thin lines. There is a thin line between ...

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