December 2012
Beginner
360 pages
9h 25m
English
Content preview from Corporate Finance For Dummies
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Chapter 18
Assessing Financial Performance
In This Chapter
Doing vertical, horizontal, and cross comparisons
Making comparisons over time and against industry competitors
Judging the quality of earnings
Calculating how well investments are paying off
You can analyze a corporation in many ways — by looking at its cash flows, equity, debt, assets, and so forth — but one important consideration is whether or not the corporation is actually financially successful. That piece of information is worth knowing. Is the corporation you’re looking at primed to be the next shooting star destined to be a global sensation, or is it doomed to suffer a fate that will land everyone associated with its operations in a North Korean prison camp? Okay, maybe that’s a bit of an exaggeration, but it’s still important to know whether or not a particular corporation is financially successful, whether you’re an investor, a manager, a regulator, an employee, a supplier, a partner, a competitor, or just some schmuck who writes introductory corporate finance books.
In this chapter, I explain how to evaluate ...
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I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.