Data Driven Business Transformation

ACKNOWLEDGEMENTS

There are so many amazing ‘data' people to thank that we could fill the book just doing that. For the sake of brevity special mentions have to go Emma Corbett, Alex Young and Tariq Bhatti who all contributed to our thinking in general and this book in particular. Adrian Wyman who worked his magic with his cartoons once again and the many, many wonderful people who we have both worked with and were happy to share their knowledge and experience with us for this book we hope you know how awesome you all are.

Thanks also has to go to Annie Knight and the amazing team at Wiley who have supported us from before day one right the way through the process. Your energy and professionalism have steered us through.

We would both also like to thank Aidan, Dez and Jenny who have given us the space and support to write this book. Finally, Caroline also has to thank her sisters and Dad who spend a lot of time telling her they have no idea what she is talking about but support her unconditionally anyway.

A very sincere thank you.