Carpe Diem: Seizing the Day with Big DataManaging Equal Opportunity DataBuilding Today’s — and Tomorrow’s — Enterprise Analytical Data EnvironmentReducing Existing Stand-Alone Data MartsEliminating Future Stand-Alone Data MartsEstablishing a Migration Path for Your Data WarehousesAligning Data with Decision MakingSpeedboats, Canoes, and Lake Cruises: Traversing the Variable-Speed Data LakeManaging Overall Analytical Costs