October 2000
Intermediate to advanced
208 pages
3h 44m
English
Content preview from Don’t Make Me Think!: A Common Sense Approach to Web Usability
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Chapter 3. Billboard Design 101: Designing Pages for Scanning, Not Reading
If you | Don’t know | Whose signs | These are You can’t have | Driven very far | Burma-Shave | ||
| --SEQUENCE OF BILLBOARDS PROMOTING SHAVING CREAM, CIRCA 1935 | ||
Faced with the fact that your users are whizzing by, there are five important things you can do to make sure they see—and understand—as much of your site as possible:
Create a clear visual hierarchy on each page
Take advantage of conventions
Break pages up into clearly defined areas
Make it obvious what’s clickable
Minimize noise.
Create a Clear Visual Hierarchy
One of the best ways to make a page easy to grasp in a hurry is to make sure that the appearance of the things on the page—all of the visual cues—clearly and accurately ...
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